Juventus admit defeat in Gonzalo Higuain chase

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The Serie A champions have been heavily linked with a move for last season’s League top goal-scorer, with the Argentinean wanted by a host of top clubs across the continent.

Yet the Old Lady say they will not break the back for the talented marksman, as confirmed by their general director.

"For now the Higuain matter is closed,” Marotta said. “I can confirm that we will not pay the clause.”

Napoli president Aurelio De Laurentiis revealed his delight in their rivals losing in the battle in trying to pluck away their prized possession.

"Marotta told me that Juventus won't activate the €94million clause for Higuain," said De Laurentiis.

"No club has offered €94million up to now, it's just trash press reports that hurt football fans.

"Juventus are very intelligent and they understand that they cannot do this. They know perfectly well that it is a lost battle."

Higuain, who netted a record 36 Serie A goals last season, has two years left on his contract in Naples.