The official hospitality programme was launched today at a reception in Johannesburg in the presence of Fifa Secretary General Jérôme Valcke and CEO of the LOC 2010 Danny Jordaan by Jaime Byrom, Executive Chairman of MATCH Hospitality AG, and Pascal Portes, Chief Operating Officer of MATCH Hospitality AG.
At the same time, the new South African joint venture was presented as the exclusive sales agent for South Africa and the rest of the Sub-Saharan Africa region, acting under the MATCH Hospitality umbrella.
The South African products will go on sale in June 2008, whereas the international hospitality package sales will start in September 2008.
“It is great to see that the hospitality programme is now really coming to fruition. For Fifa, it is very important to give the host market priority in various areas and therefore we are very pleased that South Africa has been given prime access to the hospitality packages,” said Valcke.
The Fifa Hospitality Programme offers guests a wide range of services such as match tickets, facilities at the stadiums (including private suites and lounges, marquee tents, catering, parking, transportation, entertainment and gifts) and, for the first time, optional full hospitality packages including tourism activities, accommodation and transportation in South Africa and neighbouring countries.