What is skinification? It’s all about using skincare ingredients for the health of your scalp.
It's true – the ingredients that make your skin glow can also benefit your hair. There is a new focus on the scalp (it’s skin, after all), and hero ingredients such as collagen, peptides, aloe, caffeine, and vitamin C can help promote scalp health and overall hair hydration.
Most shampoos have started adding shea butter and various oils to their products, to ensure optimum nourishment of your hair and scalp.